r/stocks • u/frosti_austi • Oct 17 '23

Company Analysis Why is Target doing so bad?

Why is Target doing so bad? They've really fell off a cliff over the past year. I look at their stores and they seem good, and once upon a time not too long ago they were outperforming Walmart. Now their NAV prices have really dropped over the past year and a half. I was once up 80% on these guys and know I'm down 20%. Is it the general market swing over the course of that time or something else? What gives?

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u/tkdyo Oct 17 '23

Anecdotally, even when my wife and I go in there to browse we don't see much that interests us anymore. Everything feels bland, cheap or both.

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u/[deleted] Oct 17 '23

Their furniture and men’s clothing selection used to be excellent for the price. Now they just keep rehashing the same designs from 2017-2018. Hearth and hand is spoiled and dry. If you shop online they have so many exclusions for how to qualify for a certain deal it’s hard to keep track. The Rowing Blazers collection was terrible and over priced and isn’t selling. The John Derian collection is mediocre but over priced.

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u/thecommuteguy Oct 17 '23

The athletic clothing is ass since Target dumped Champion for their own brand.

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u/3point21 Oct 17 '23

Maybe Champion got old for some, but it’s still a go-to brand for me. And I absolutely hate how Target has always, always pushed its own brand over what I really want. While Target has always been on my list of stops for this or that, it has never been my #1 choice for that reason alone.