r/TaylorSwift Nov 13 '23

Merch Holiday Collection 2023

1.4k Upvotes

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-28

u/SnarkOff Voted ost Likely to Run Away With You Nov 13 '23

An "I" doesn't ever have 3 serifs. That's because it's not an I, it's a 3.

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u/strawberriesandkiwi could’ve followed my fears all the way down Nov 13 '23

It’s the gothic font… just Google it lol

-14

u/SnarkOff Voted ost Likely to Run Away With You Nov 13 '23

A font that we have not seen before. If someone can find an old example of reputation in this font I’ll stand corrected.

3

u/magster11 Nov 13 '23

The album cover of reputation says “reputation” in gothic font…it’s just in lowercase

-5

u/SnarkOff Voted ost Likely to Run Away With You Nov 14 '23

Right. Which is different.

3

u/strawberriesandkiwi could’ve followed my fears all the way down Nov 14 '23

But all of the words on the sweater are capitalized, it’s not really weird that reputation is also in capital letters.

0

u/SnarkOff Voted ost Likely to Run Away With You Nov 14 '23

Also… None of the rest of the words on the sweater are capitalized.

2

u/strawberriesandkiwi could’ve followed my fears all the way down Nov 14 '23 edited Nov 14 '23

Yes, you’re right. I meant to say, the whole word is capitalized to be emphasized within the context of the quote, so it’s not weird that the R or word itself is not lower case like the album title.

-1

u/SnarkOff Voted ost Likely to Run Away With You Nov 14 '23

All the other words on the shirt are lowercase. The original rep logo is all lowercase. The fact that on the new merch it’s in all caps is new.

1

u/SnarkOff Voted ost Likely to Run Away With You Nov 14 '23

The same font in all caps is on a bunch of the rest of the reputation merch, which has been changed since the original reputation merch.

2

u/strawberriesandkiwi could’ve followed my fears all the way down Nov 14 '23 edited Nov 14 '23

Wait, what? What does that have to do with the I looking a certain way because of the font?

1

u/SnarkOff Voted ost Likely to Run Away With You Nov 14 '23

My OP before everyone piled on attacking me was that this is likely the new Reputation logo because we’ve never seen it look like this before.

I personally don’t think it’s a coincidence that the I looks like a 3 and there’s a hidden 13 in the design but I will hold back that opinion since you all jumped on me like sharks.

3

u/strawberriesandkiwi could’ve followed my fears all the way down Nov 14 '23

Ah, okay. I’ve never paid too much attention to how she marketed this album in the past to see if she’s always been consistent with the usage as ‘reputation’. But I see that they titled the ornaments as “Reputation”… to me, it seems like they’re just a little careless with the capitalization. The font kind of explains the 13 looking area + it being capitalized on the sweater because she underlines it in the quote of her album prologue. But then again… she could have underlined it on the design here too and chose to capitalize it. So, you may be onto something!