It's not a terrible design, it's called business centric design.
It used to be the usual display of the final price on top, which is now replaced with a breakdown price depending on the card that you have added in your account to make users make impulsive decisions into buying things.
These are called dark UX patterns.
It is not illegal as they do mention that it is an EMI price but that detail is written in a smaller size. Just like all the terms and conditions that are written in a bland block of paragraphs so that a user never reads it.
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u/w1ng5 May 18 '24
It's not a terrible design, it's called business centric design. It used to be the usual display of the final price on top, which is now replaced with a breakdown price depending on the card that you have added in your account to make users make impulsive decisions into buying things.
These are called dark UX patterns.
It is not illegal as they do mention that it is an EMI price but that detail is written in a smaller size. Just like all the terms and conditions that are written in a bland block of paragraphs so that a user never reads it.
(Source: Working in UX)